YouTube is introducing a new feature called “Play Something” that aims to make it easier for users to choose their next video.

YouTube is introducing a new feature called “Play Something” that aims to make it easier for users to choose their next video, using personalized recommendations based on their viewing history.

The new YouTube feature is currently in beta and is available to a limited number of users.

The new “Play Something” feature appears as a floating button in the bottom right corner of the YouTube app for Android. When a user clicks the button, an algorithm automatically plays video content tailored to their interests. The video plays in a vertical format, even if the original video was not recorded in that format.

The goal of this feature is to reduce the time users spend searching for what to watch, providing them with a faster and more efficient solution. The feature uses data from viewing history to suggest content that may be relevant and interesting to users.

The new feature allows users to let the algorithm run wild and discover something new without having to search or scroll through suggestions.

“Our goal is to provide users with a simple and fun experience. The Play Something feature is designed to reduce frustration and make it faster to find content they like,” YouTube said.

This isn’t the first time YouTube has tested similar features. Over the past year, the company has experimented with different versions of the Play Something button, including banners and other visual elements to attract users’ attention.